SingTea

Branding

Branding

Client

SingTea

Year

2025

Credit

Design AgencyReturn Design
Art Director Tin Ham Lin
Project management Alice Hooo
DesignerHAVFUN, Banny Yang, Yuan Ting Tung

Sing-Tea is an authentic Taiwanese tea brand rooted in purity and quality.

Sing-Tea is an authentic Taiwanese tea brand rooted in purity and quality.

Sing-Tea is an authentic Taiwanese tea brand rooted in purity and quality.

調

調

調

To reflect its artisanal spirit, the brand identity features hand-rendered elements that evoke a sense of human touch. The design utilizes ample white space and soft tones to recreate the refreshing memory of the tea's palate. By balancing minimalism with warmth, the identity elevates the brands premium positioning, successfully fostering an emotional connection between the consumer and the ideal of a refined lifestyle.

To reflect its artisanal spirit, the brand identity features hand-rendered elements that evoke a sense of human touch. The design utilizes ample white space and soft tones to recreate the refreshing memory of the tea's palate. By balancing minimalism with warmth, the identity elevates the brands premium positioning, successfully fostering an emotional connection between the consumer and the ideal of a refined lifestyle.

To reflect its artisanal spirit, the brand identity features hand-rendered elements that evoke a sense of human touch. The design utilizes ample white space and soft tones to recreate the refreshing memory of the tea's palate. By balancing minimalism with warmth, the identity elevates the brands premium positioning, successfully fostering an emotional connection between the consumer and the ideal of a refined lifestyle.

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