The Most Beautiful Swiss Books Exhibition
Visual Identity Collaboration
Visual Identity Collaboration
Client
Konst/ig Books, Konstfack, Bedow, and the Swiss Federal Office of Culture
Year
2025
Credit
Design collaborate with | Vid Godec, Kristof Loppnow, Catarina Costa
Photography of Visual Identity | ©BAK/Chaumont-Zaerpour
Special Thanks to Patrick Lacey & Bedow
"The Most Beautiful Swiss Books" is an annual competition to recognize and promote excellence in contemporary book design, with Sweden being one of the exhibition locations this year.
"The Most Beautiful Swiss Books" is an annual competition to recognize and promote excellence in contemporary book design, with Sweden being one of the exhibition locations this year.
"The Most Beautiful Swiss Books" is an annual competition to recognize and promote excellence in contemporary book design, with Sweden being one of the exhibition locations this year.
The Most Beautiful Swiss Books 旨在表彰並推廣瑞士當代書籍設計中卓越的設計美學與製作工藝，而瑞典為本年度的展點之一。
The Most Beautiful Swiss Books 旨在表彰並推廣瑞士當代書籍設計中卓越的設計美學與製作工藝，而瑞典為本年度的展點之一。
The Most Beautiful Swiss Books 旨在表彰並推廣瑞士當代書籍設計中卓越的設計美學與製作工藝，而瑞典為本年度的展點之一。
Our starting point was to extend the core visual identity of this year’s "The Most Beautiful Swiss Books." We drew inspiration from the "Canons of Page Construction"—the layout principles championed by the master of modern graphic design, Jan Tschichold—to develop a flexible visual language based on the geometric forms of the letters "MBSB." By employing this visual vocabulary rooted in Modernism, grids, and typography, we aim to evoke a sense of resonance with the Swedish audience through a shared appreciation for design craftsmanship.
Our starting point was to extend the core visual identity of this year’s "The Most Beautiful Swiss Books." We drew inspiration from the "Canons of Page Construction"—the layout principles championed by the master of modern graphic design, Jan Tschichold—to develop a flexible visual language based on the geometric forms of the letters "MBSB." By employing this visual vocabulary rooted in Modernism, grids, and typography, we aim to evoke a sense of resonance with the Swedish audience through a shared appreciation for design craftsmanship.
Our starting point was to extend the core visual identity of this year’s "The Most Beautiful Swiss Books." We drew inspiration from the "Canons of Page Construction"—the layout principles championed by the master of modern graphic design, Jan Tschichold—to develop a flexible visual language based on the geometric forms of the letters "MBSB." By employing this visual vocabulary rooted in Modernism, grids, and typography, we aim to evoke a sense of resonance with the Swedish audience through a shared appreciation for design craftsmanship.
我們以延續本年度既有的視覺核心為出發點，結合現代平面設計大師 Jan Tschichold 的 The Canons of Page Construction 為啟發，以可靈活變化的「MBSB」幾何字母作為主要視覺語言。我們希望能透過這種承襲現代主義精神、融合網格與字體排印系統的視覺語彙，引發瑞典觀眾對設計工藝的共鳴。
我們以延續本年度既有的視覺核心為出發點，結合現代平面設計大師 Jan Tschichold 的 The Canons of Page Construction 為啟發，以可靈活變化的「MBSB」幾何字母作為主要視覺語言。我們希望能透過這種承襲現代主義精神、融合網格與字體排印系統的視覺語彙，引發瑞典觀眾對設計工藝的共鳴。
我們以延續本年度既有的視覺核心為出發點，結合現代平面設計大師 Jan Tschichold 的 The Canons of Page Construction 為啟發，以可靈活變化的「MBSB」幾何字母作為主要視覺語言。我們希望能透過這種承襲現代主義精神、融合網格與字體排印系統的視覺語彙，引發瑞典觀眾對設計工藝的共鳴。
